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Welcome to Borås

Beautifully situated in the south west of Sweden, along the river Viskan, Borås offers a vibrant city pulse, world class art where ever you go and nature on your doorstep. And not to mention an award winning zoo. Viskan, which provided hydraulic energy for the textile industry, was once Borås commercial lifeblood. Today, it´s the heart of the city which connects the three central areas with its soothing flow. And on Sandwalls Plats, Borås very own piazza, you are surrounded by cafés, restaurants, street art, shops and our beautiful city park.

 

Welcome to Borås.

World class art everywhere

We believe in making art accessible to everyone. That is why we have used our whole city as a gallery.

Borås Zoo

Experience wild animals in the middle of Borås

Food and drinks

Borås offers a wide range of cafés, bars and restaurants for you to enjoy.

Have a nice sleep

Whether you prefer to stay in a fancy hotel, a pretty bed and breakfast or a hostel, we have got you covered.

Ask us about Borås

Need help finding your way around the city? Borås? We are happy to help you find your way around the city, send you maps and brochures before your visit aswell as give you personal recommendations for a perfect stay. You can call us on +46 33 35 70 90, send an email to tourist@boras.com or chat with us here on our website. We are open weekdays 10 am to 5 pm. We look forward to hearing from you!

Learn more

Download our official guide to Borås

In our brochure Hej Borås! you will find plenty of great ideas how to best spend your time here.

Download now